Deutsches Finanzhaus am Rhein – Corporate Design and Logo Development
DFAR is the contact for your financial wishes and goals. No matter whether insurance, real estate or capital investments.
Deutsches Finanzhaus am Rhein
A logo with several features was to be developed for the DFAR start-up. On the one hand, a regional reference as well as the location should be visualized. On the other hand, it was important to emphasize the seriousness and individual advice.
The solution was a word-image trademark that met the customer’s requirements. By selecting the colours, the reference to the regional and national level was visualised. The serif typeface ensures objectivity.