Theißen Industrietechnik – Video-Recruiting

Theißen Industrietechnik is a supplier and service provider for steel and rolling mills and metalworking companies.


Schlosser / Industriemechaniker bei Theißen

Wir suchen ab sofort für unsere Niederlassungen in Düsseldorf-Rath und Duisburg-Huckingen Industriemechaniker/in / Schlosser für die Fertigung und Montage. Schreibt uns eine Nachricht, wenn Ihr Interesse habt!Mehr Infos: #Industriemechaniker #Schlosser #Industrietechnik

Gepostet von Theißen Industrietechnik GmbH & Co. KG am Montag, 4. Dezember 2017


Theißen Industrietechnik GmbH & Co. KG


Social media workshop, photography, video production, consulting

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Recruiting employees is not easy in many industries. Innovative ideas are also needed in the trades and industry sector. The search for personnel via classic print media, portals, job exchanges and digital networks did not bring the desired success. Despite the high costs and resources involved, this was mainly due to the fact that the desired target group was not reached via these channels and the benefit-cost factor was no longer correct.

In a social media workshop, an employer branding strategy was developed together with the customer that directly addresses and reaches the target group. Recruiting videos were used to introduce various occupational groups to everyday working life and to portray the job description 1:1. Through target group definition and targeting, measurable success could already be achieved after a short time. A positive side effect is the significant cost reduction compared to the previous measures.


The visual worlds, which are not only optimally suited for social media, reflect the daily work life at Theißen. These and similar photos are also used on the website, for brochures, for the social media and serve, among other things, to search for employees.

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